Whether you’re attending a trade show, convention, expo, or conference, you want your business to stand out among the often hundreds of other participants filling the expo hall, all competing for the attention of conference guests. One effective way of marketing to the masses and grabbing the attention of passersby is with well-designed trade show banners that will help you stand out among a crowded sea of exhibits.
Key Tips for Designing Effective Banners
No matter what you’re advertising, keeping a few basics in mind will help you design a banner that represents your message well.
Less is more. Expos are typically information overload, so presenting your materials in the simplest format that attendees can view with just a passing glance will help your company to be more easily remembered.
Choose a simple, clean-lined font in a size easily seen from a distance. Place your company’s name at the top of your banner so that guests can immediately see who you are. An engaging headline also can give someone pause to take the time to learn a bit more about your company.
Vibrant graphics with high-resolution imagery present a professional, polished look.
Always include your company’s logo. An obvious choice, including your logo will reinforce brand awareness and is easily recognizable from a distance.
Feature only a few key products or services. Especially for those who are not familiar with your company, these highlights may inspire interest, conversation, and perhaps a new customer.
Share your contact information! Often, attendees quickly snap pictures of banners as they pass by if they’re unable to stop and chat. Providing key contact information including company website, phone number, email, or social media information will make it easy and convenient for them to reach you in a variety of ways.
Banner Types and Specifications
X-FRAME MINI POP-UP BANNER STANDS are ideal for tabletops, desktops, and counters at trade shows, as lobby displays, at local fundraisers, community events, conventions, or any mobile marketing exhibit.
- Collapsible for easy portability
- Measures approximately 1 ½’ x 1’
- Easily interchangeable vinyl banner
- Freestanding lightweight aluminum tripod frame
- Flexible arms keep banner from becoming wrinkled or wavy
- Includes grommets in each corner for fast, simple assembly
X-FRAME FULL SIZE BANNERS are an eye-catching, economical way to instantly advertise just about anywhere. Choosing vibrant, colorful images and a thoughtful design will help you stand out from the competition.
- Collapsible for easy portability
- Measures approximately 6’ x 2 ½’
- Easily interchangeable vinyl banner
- Freestanding lightweight aluminum tripod frame
- Flexible arms keep banner from becoming wrinkled or wavy
- Includes grommets in each corner for fast, simple assembly
RETRACTABLE FULL SIZE BANNERS are an ideal option for securely storing your banner in a retractable base for easy set up and take down. Designed with extra stability in mind, these banners are built to stand the test of time.
- Measures approximately 7’ x 3’
- Retractable for easy portability and quick set up
- Support bars keep banner from becoming wrinkled or wavy
- Freestanding retractable banner with fold out feet for stability
RETRACTABLE DELUXE FULL SIZE BANNERS are perfect for professionally displaying your company’s logo, products or services, contact information, or whatever you want to communicate to others.
- Measures approximately 7’ x 3’
- Retractable for easy portability and quick set up
- Support bars keep banner from becoming wrinkled or wavy
- Freestanding retractable banner with wide, weighted base for exceptional stability
At Customsigns.com, we’ve got a variety of economically priced display banners that will add value to your exhibits for many years to come. Made from the highest quality workmanship, our banners are custom made for you. Not sure which banners are best for your needs? Our Customer Focus Team is here to help you every step of the way.
